Tanya Knowles | Your Marketing Specialist

What will you do for me?

I run your social media: I plan it, post it and answer the messages. You send me photos and news, and I plan the posts around what's coming up in your business. I post without waiting for your sign-off, unless you'd rather see each one first.

I also reply to enquiries, within one business day. So if you get in touch, I'm likely the first person you'll hear from.

Do I have to give you my passwords?

No. Your accounts stay in your name. You add me as a manager in Meta Business Suite, or as an admin on LinkedIn, so I never need a password.

How soon will I know if it's working?

Not straight away. I ask clients to give it three months before they judge it.

What else do you work on?

Social media is my side of the business. Tim can advise on the overall strategy, but knowing what people will actually respond to is my job. We share the copywriting and the design. I also teach social media workshops, and Tim and I run group training together.

One Facebook post

Tim kept giving away sourdough starter, and a neighbour said he should teach a class. I put up one Facebook post. The response was far bigger than either of us expected. About three years on, every sourdough class books out, and more than 400 people have been through them.

What qualifications do you have?

I've worked in marketing since the mid-1990s. I hold an English degree from the Open University, though I rarely mention it. The rest I taught myself, on the job.

What was So Social Media?

Before this business, I ran my own practice, So Social Media. It's now part of Your Marketing Specialist.

Who are you away from work?

Tim and I have been married more than 15 years, and we've worked together for 18. We both like cooking for people.

Posts by Tanya

15 posts on this blog. The five newest: